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The agency TurismoFVG has started and is still increasing its communication strategy on the web 2.0 channels in order to increase the visibility of the brand Friuli Venezia Giulia.
So on the homepage of the new regional touristic portal the buttons are well visible which allow to follow the official channel of TurismoFVG on Facebook, Twitter, and YouTube, and in order to increase the diffusion of the contents published in the portal, all the users have the possibility to share the pages shown in the site www.turismofvg.it on their personal profiles on Facebook, Twitter, and on all the other social networks.
The Facebook page Friuli Venezia Giulia Turismo is constantly updated with the main events, the weather conditions, the photo gallery on the region and all the concerts of the promotion Music&Live.
On www.facebook.com/friuliveneziagiulia.turismo you can moreover subscribe to the newsletter of touristic promotion, have access to the channels Sea and Mountains in the summer, as well as to the pages of the touristic areas of the region, with events and initiatives: Carnia, Gorizia Collio and Isontino, Grado, Lignano Sabbiadoro, Pordenone Piancavallo and Friulian Dolomites, Tarvisio area, Gemona area, Trieste and Udine.
There are already several thousand fans and even more visitors of the page.
The new 2.0 communication of TurismoFVG was also promoted by campaigns with insertions on Facebook, profiled on the basis of the predefined target groups (age and geographic location of the users), which increased the number of visits considerably.
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